Following the opening of Shinkong Mitsukoshi Department Store, Pacific Sogo Department Store and Mega’21 Far Eastern Shopping Complex one after one on Sanduo Road, many clothing boutiques and lifestyle shops have opened relatively along Sanduo Road and places next to the Jhongshan Road roundabout in addition to the geographical change of the department store industry.These shops sell quality parallel-imported genuine goods at prices cheaper than those sold in the department stores, attracting a great number of consumers.There are also theme restaurants and places for entertainment in the surrounding streets and lanes where people would stay for fun.