This panorama was shot "live" at SXSW 2012 by Jeffrey Martin. Jeffrey is roaming SXSW, shooting panoramas with his SLR camera, wirelessly transferring the photos to the laptop in his bag, automatically geotagging, aligning, and stitching them into a high-resolution 360º panorama. This panorama is then uploaded to 360cities.net where it is published within a few minutes. For the latest panoramas from SXSW Interactive 2012, go here: www.360cities.net/sxsw.